House of Jewellery’s eCommerce Growth with Magento Development

House of Jewelry is a Canadian-based whole jewelry brand providing exquisite Silver, Diamond, and Gold collections. To solidify and enhance their presence on the Internet to maximize their exposure, they partnered with Icecube Digital, a leading Magento development company, to create a user-friendly eCommerce platform.

Our team of Magento 2 developers implemented custom features, optimized site performance, and ensured seamless integration with payment gateways. Read this case study to understand how our strategy for handling the challenges helped the client improve their online presence.

Challenges

Hiring a team of Magento 2 developers can be time-consuming and expensive. That’s why House of Jewelry preferred to hire a Magento development agency that provides end-to-end services under one roof. Let’s see the challenges that are team faced while working with House of Jewelry’s website:

There were challenges in ensuring optimal server performance with enhanced configuration, specifically with the integration of caching solutions.
Our team faced usability and design challenges in developing a user-friendly admin interface with multiple layouts. Selecting and managing custom layouts across different category pages is a tough task.
Balancing design aesthetics while ensuring swift loading speed was complex. To achieve optimal performance and speed on mobile devices, extensive testing and significant revisions were required.
The client wanted to implement a device-friendly and easily accessible custom video solution. However, this required extensive coding and integration testing to ensure that it enhanced the user experience.
The existing website required a seamless and intuitive checkout process. However, we analyzed that complex customization for restricting API calls for third-party services like PostNord and Collector could introduce challenges in maintaining functionality while improving checkout performance.
During the website audit, we found that the client could benefit from a function that accurately calculates shipping box/parcel dimensions based on product attributes can be intricate. However, this required integrating product data, shipping logistics, and the Cargonizer API.
Our Magento 2 migration service team understood that customizing a GDPR extension to meet specific business requirements posed significant challenges, including keeping up with evolving regulations and ensuring that all aspects of data collection, processing, and storage are compliant.

Our Solution

Now, let’s understand how our Magento 2 service team handled the challenges.

We utilized Amazon EC2 for optimized instance selection, configuring auto selection to handle the traffic spikes. We implemented Redis for caching and Varnish for reverse proxy caching to enhance performance and reduce server load.
We developed a dynamic layout management system within the Magento admin panel and used Magento’s Layout XML to implement this functionality seamlessly. This system allowed administrators to select from predefined layouts or create custom layouts for different product categories.
Our team created a responsive Magento 2 theme optimized for mobile devices, ensuring fast loading times. With a focus on lightweight design elements, we enhanced the product detail page by implementing lazy loading for images and asynchronous JavaScript loading to improve speed and performance.
We implemented a video management system that allowed the uploading and categorization of installation videos for specific products. We utilized a video player that supported adaptive streaming, completely optimized for mobile devices.
Our team worked on developing a custom middleware to manage and restrict API calls to PostNord and Collector. The middleware will cache responses and implement rate limiting to improve checkout performance, ensuring seamless integration with third-party services while ensuring system reliability.
We created a custom module that calculates parcel dimensions based on product attributes during the checkout process. This module was integrated with Cargonizer’s API to send this data in real-time, ensuring accurate shipping costs and improved shipping efficiency.
Also, as a leading Magento 2 development company, our team developed a tailored GDPR compliance extension that aligns with specific business requirements, including features for user consent management, data access requests, and automated data deletion processes.

Our efforts helped in creating and deploying a visually appealing, responsive website, significantly improving user engagement and sales.

Whether you require a Magento 2 migration service or want to hire a Magento 2 developer, Icecube Digital has got you covered! So, connect with Icecube Digital experts today to boost the performance of your Magento platform.

View Live Website

What Clients Say?

Working with Icecube Digital for our Magento website design and development has been a game-changer for House of Jewellery. From the initial consultation to the final launch, their team was incredibly responsive and attentive to our needs. They took the time to understand our brand and created a stunning online store that perfectly reflects our vision. The new site is user-friendly and visually appealing, resulting in increased traffic and sales. We couldn’t be happier with the results and highly recommend Icecube Digital for any e-commerce project!

Sam & Rima

Owner Of House Of Jewellery

Feel free to talk to us

We’re thrilled to connect with you! Whether you’re looking to elevate your digital presence, innovate your brand, or explore new opportunities in the digital landscape, we’re here to make it happen.

Email hello@icecubedigital.com

+91 9106060593 (Sales & Support)

House of Jewellery’s eCommerce Growth with Magento Development

Challenges

Our Solution

What Clients Say?

Feel free to talk to us

Countries We Serve

Request a Free Quote